Namibia’s property website launched

“With this launch Namibia is now really showing it’s capabilities in web development and is proudly carving a place for itself in cyberspace” said John McCartney at the official launch of the property web portal ‘Property.com.na’, held at the Thule Lodge in Windhoek. Currently the site contains almost 800 available properties across the country, mostly submitted by leading estate agents. Although 90 percent of the properties have been provided by estate agents, private individuals can also submit their properties for sale or rent free of charge. The website is the result of a collaboration between the Property News magazine, Interact FCB, one of Namibia’s leading advertising agencies, and Interact’s sister company, Intertech who specialise in e-business, software development and web design and hosting. John McCartney, one of the founding directors, opened the event and remarked that the site has already experienced great success. Since the website was activated on the 17th of April, there has been over 900 visitors to the site, and each visitor has viewed an average of more than 11 different pages of the website. The site is also remarkably “sticky” in that almost 20 percent of all visitors are spending more than half an hour checking properties and the professional service listings on the site, which is remarkable traffic, especially for a Namibian based website. Under the “Professional Services” section the site provides information on services associated with homes and commercial properties, such as plumbing, landscaping and painting, valuers and lawyers, together with information on financial services such as banks and insurance companies. The site also incorporates a mortgage calculator that helps visitors immediately check what properties they are likely to be able to afford. The launch was well attended by representatives from estate agencies, insurance companies, financial institutions and support services.

April 2006
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