Business low at Women in Business Trade Fair

WINDHOEK – Business has been low at the SADC Women in Business  Trade Fair which opened at the Windhoek Show grounds on Thursday, exhibitors say. More than 200 business women from SADC member states are exhibiting their wares. The exhibitors are pointing an accusing finger  at the organizers for having failed to market the fair, particularly to Namibians. A businesswoman who sells jewellery made from ostrich eggs told The Southern Times that business had been low as very few people were coming to the fair. “Its just us  (exhibitors)  here,  there are no customers at all, its unbelievable since the trade fair started on  Thursday.  I don’t know whether people out there were not well informed or maybe they are just ignoring our business” she  said. Another local  business women who request for her name not to be  mentioned also said : “I was not expecting the trade fair to be like this. I was expecting more visitors just like at other trade fairs. I don’t think this trade fair was well advertised to the people out there or maybe it’s because it’s  in the middle of the month. An exhibitor from Tanzania said: “Business is very bad  especially for most us who are from outside this country who had to pay for a lot of luggage and also spent a lot  of money to produce  the materials we are selling hoping to profit from this venture but  there is nothing.” A Namibian exhibitor blamed the distance from town to the venue where the trade fair is being held. “I think the venue is one of the main reasons why customers are not showing up. It’s far from the city center and more people are in town. I would have been better if the trade fair was held at the Safari Hotel where the SADC summit is taking place or in  the city center where there are lots of people.” She added: “I was very happy when I heard that this trade fair is going to be a week long. I thought business was going to be brisk but it has turned out to be the opposite. I don’t think we will make a profit.” The SADC Women  in Business Trade Fair, which was preceded by a three-day training forum, started last Thursday and will end tomorrow. Items on display include arts and crafts, textiles and clothing, natural honey, ceramics, jewellery, hand-made baskets, tapestry, aloe-based cleaning chemicals and health products, carpets, shawls, bags and sundry from wool and mohair. The famous Seshoeshoe dress from  Lesotho, hand embroideries, gemstones, pottery and cosmetic products are also part of the exhibition.

August 2010
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